We’ve helped 87+ startups raise capital through crowdfunding campaigns on the world’s most popular investment platforms.
Equity crowdfunding allows individual investors to purchase shares in your company, helping you raise capital while simultaneously building a community of engaged supporters personally invested in your success. Leveraging the power of Wefunder, StartEngine, and other popular crowdfunding platforms, tap into a network of millions of investors, and easily reach your funding goals.
With almost a decade of experience managing crowdfunding campaigns, we have helped startups like you get their crowdfunding campaigns off the ground with support in strategic planning, storytelling, and targeted marketing campaigns.
Our unique marketing strategy is divided into three distinct phases, each with their own action, goals, and deliverables to maximize engagement and investment.
Objective: “Build initial momentum and create awareness about the campaign.”
Objective: “Optimize campaigns and drive sustained investment growth.”
Objective: “Maximize investment by creating a sense of urgency and leveraging FOMO.”
Raise funds from millions of individual investors without giving control to a few small investors.
Enthusiasm in your crowdfunding campaign can be a proof point for interest in your product.
Leverage your investors as brand ambassadors who can help spread the word about your products.
Develop a campaign that resonates with investors thanks to in-depth planning and strategic expertise.
Differentiate your campaign from the competition with a unique brand approach.
Maintain investor engagement throughout your campaign, and beyond.
Create visuals, videos, and social media posts that capture attention and build trust.
$90M+
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Campaign Strategy & Execution
We build and implement a customized strategy that aligns with your goals, driving results every step of the way.
Crowdfunding Page Development
We’ll write (or refine) your fundraising platform page to optimize engagement and conversion for your target audience.
Paid Advertising
We run and optimize performance ads across platforms like Meta and LinkedIn to drive the right investors to your campaign.
Content Creation
Our team will oversee all fundraise-related content, ensuring consistency, clarity, and impact across channels — from ads to email updates.
Graphics
From in-page graphics to ads, we’ll create any essential visual assets.
Investor Communication
We keep investors informed and engaged with regular updates, follow-ups, and transparent communication.
SDR Cold Calling
Our highly trained SDR team will directly reach out to interested leads to push them toward making an investment, maximizing conversion and engagement.
Video Production
We’ll create a promotional video for your crowdfunding page to captivate your audience and drive engagement.
Starting your next equity crowdfunding campaign doesn’t have to feel overwhelming. The expert team at Potomac Growth can help you capitalize on the right campaign strategy – from preparation all the way through closing – to help achieve your funding goals.
Get in touch for a free consultation to start your path toward achieving your fundraising goals.